🏡 Selling Your Home with Jane & Alan LaFrance: What True Representation Looks Like

When you decide to sell your home, you’re not just listing a property—you’re launching a strategic campaign. And with Jane & Alan LaFrance by your side, you’re backed by professionals who represent you to the highest degree, every step of the way.

📣 Marketing That Moves the Needle

• We market across multiple websites, including MLS, Zillow, Realtor.com, Homes.com, and more.

• We post consistently on social media, using targeted hashtags, lifestyle-driven captions, and visual storytelling.

• We create custom flyers, videos, and carousel posts to showcase your home’s unique appeal.

📄 Contracts, Compliance & Calm

• Working knowledge of contracts that protects you from costly mistakes

• Clear breakdowns of every document, so you know exactly what you’re signing

• Diplomatic communication in situations that require finesse, empathy, and strategic thinking

💙 What You Can Expect

• Respect for your goals

• Protection of your equity

• Constant communication

• Creative marketing

• Calm, confident representation

💬 Negotiation That Protects Your Bottom Line

• We negotiate directly with buyer agents to ensure your price, terms, and timeline are respected.

• We advocate for the value you’ve built, using market data, property positioning, and buyer psychology to support your asking price.

• We stay diplomatic but firm, navigating tough conversations with professionalism and clarity.

🛠️ Inspection & Repair Strategy

• We review every report with you, explaining what’s standard, what’s negotiable, and what’s worth addressing.

• We negotiate repair requests with buyer agents, protecting your net proceeds while keeping the deal alive.

• We help you prioritize smart fixes that maintain buyer confidence without unnecessary expense.

📏 Appraisal & HOA Coordination

• We communicate with the appraiser, providing comps, upgrades, and context to support your value.

• If issues arise, we strategize solutions to keep your sale on track.

• We assist with clearing HOA violations, ensuring your home passes every checkpoint with ease.

Selling your home is a big decision. With Jane & Alan LaFrance, it’s also a smart one.

Ready to list? Let’s talk strategy, timing, and how we’ll make your home shine.